12 Blog Post Title Writing Tips That You Must Know!
Blogging has become an important part of online content marketing strategy today. Blogging is crucial for driving traffic to your site and also for maintaining a better relationship with clients.
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A viral video is a video that has quickly become extremely popular on the internet. It is a video that is shared by a large number of people on social media channels and YouTube. In simple words, we can say that a viral video is a video that spreads on the internet like wildfire.
It is to be noted that a video does not go viral accidentally. Rather, it becomes viral because of lots of hard work and planning. There is no single formula for making a viral video. However, there are some tricks that can help you create a viral video. What are these tricks? Let’s find out.
Use numbers, digits & lists in headline
You may have seen many blog titles beginning with numerals. The reason behind this is when you start your title with an nnumber or digit it immediately captures readers’ attention. Adding list in your title not only mesmerizes readers but also tells them what the blog is all about. The best list words you can use in your blog title are reasons, techniques, tricks, ideas, tips, ways, facts, etc.
Title must express value of the blog
As we know that nobody would like to read your blog title unless it offers readers something valuable. Therefore, you should write a title in a way that tells reader why the blog is worth reading & what is in it for them.
Example
The top 10 web design blogs every designer should bookmark
Title based on customer exploitation
A blog title that is based on how readers are being exploited deceived and fooled by someone often gets more likes and clicks.
Example
3 lies your event manager will tell you
Title must educate readers
A lot of people use internet to learn something or to get information. Therefore, it is a good idea to create blog title using when, where, why, who, how and what.
Example
How to design an effective logo?
What is meant by SEO?
Why my website traffic is declining?
Title must be based on reader’s desires
If you really want your target audience to read your blog title and blog post then the blog title must be created keeping in view desires, needs and interests of your target audience.
Example
8 Tips to become a great grapgic designer
6 ways to market your online business for free
Write ‘you’ for readers
Directly addressing readers in headline helps to capture their attention. That is why; you should use ’you’ to address readers in your blog title.
Example
Top onsite SEO techniques for improving your site’s traffic
8 questions you should ask before hiring web design agency
Use viral headline words in title
Many successful headlines use viral headline words such as smart, shocking, history and surprising.
Use dark and violent words in title
Another way to create a catchy title is using dark and violent words such as kill, war, bleeding and fear.
Write title in form of question
Headline written in the form of question also appeals to readers. Question titles engage readers and increase their curiosity. They click on them to end their curiosity.
Example
Do you know top websites of 2015?
Include keywords in title
Including keywords in blog title helps to improve ranking of blog in search engines. Apart from this, it also lets readers know what the blog is all about.
Title should not be more than 55 characters
Blog title should be short. Google cuts all those titles in search results that are not under 55 characters. The biggest problem with cut off title is; people find it difficult to understand incomplete title and they move on to some other blog in search results. Therefore, try to keep your blog titles under 55 characters.
Perform A/ B test
The question is how to do A/B test. According to an article published on Buffer, we should first select two headlines that we think can perform better as compared to other headlines. Then schedule two different tweets using selected headlines. After that, send both tweets with gap of one hour. For example, send the first tweet at 8 pm and second tweet at 9 pm. Now, analyze which tweet has performed well. The tweet which has performed well will be your headline for the blog. Delete the one which has not performed well.
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